{"pageProps":{"article":{"id":1479992,"title":"Relevance Communication: Starkare journalistik tillsammans","slug":"/ps-partner/relevance-communication-en-gemensam-vag-mot-starkare-ekonomijournalistik/","primary_category":{"term_id":4642,"name":"PS Partner","slug":"ps-partner","term_group":0,"term_taxonomy_id":4642,"taxonomy":"category","description":"","parent":0,"count":1143,"filter":"raw"},"is_sponsored":1,"categories":[{"slug":"ps-partner","name":"PS Partner","custom_fields":{"article_sponsored":false,"header_category_logo":false,"header_category_bg_color":""}},{"slug":"ps-studio","name":"PS Studio","custom_fields":{"article_sponsored":false,"article_sponsors_logotype":{"url":"https://dagensps.rlvnc.cloud/app/uploads/2026/01/Volkswagen_vit_logga_1.png","alt":""},"article_sponsor_text":"Sverige är ett kombiland, vi ser till att det förblir så. Vinterfolk kör Volkswagen ID.7 Tourer, elkombin för Sverige – med fyrhjulsdrift.Se erbjudandet här!","article_click_me_btn_text":"Se erbjudandet här!","article_sponsor_bg_color":"#081d4d","article_sponsor_click_me_btn_bg_color":"#70c4ef","article_sponsor_font_color":"#fff","article_sponsor_presented_by":"Se aktuella erbjudanden på elkombin ID.7 Tourer här!","article_sponsor_link":"https://ut.dagensps.se/DPS-VW-Kontextuell-260121 ","header_category_logo":false,"header_category_bg_color":"","article_sponsor_show_bottom":true,"article_sponsor_show_top":true}}],"image":{"src":"https://dagensps.rlvnc.cloud/app/uploads/2024/12/fredrik-lundberg-VD-PPT.jpg","alt":"","caption":"Fredrik Lundberg, vd Relevance Communication Nordic AB. "},"content":"\n

Relevance Communication Nordic AB har under det senaste året utvecklats till en betydande aktör inom svensk ekonomijournalistik.

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I december 2023 slogs News 55 AB och Dagens PS Media AB samman, och i april fortsatte vår förvärvsstrategi genom att förvärva Realtid.

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Som bolagets vd Fredrik Lundberg uttrycker det:

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”Som en nyhetssajt står man starkare tillsammans än ensam. Därför valde vi att förena våra bolag”

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Tre kanaler med ekonomifokus

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De tre kanalerna har tre olika perspektiv på ekonomi, samtidigt som fokuset på ekonomijournalistik är vad som förenar dem.

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News55 fokuserar på människor över 55 år, som är Sveriges mest välbeställda målgrupp, med 75 procent av landets samlade förmögenhet och 80 procent av den totala köpkraften.

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Dagens PS har vuxit kraftigt till att bli Sveriges näst största digitala ekonomi- och näringslivskanal. Fokuset är privatpersoner och beslutsfattare i näringslivet med ett aktivt intresse för ekonomi.

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Realtid riktar sig mot yrkesverksamma inom finans och ekonomi, samt till en bredare publik med intresse för dessa ämnen.

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Bort med betalväggar

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Strategin har varit att öppna upp ekonomijournalistiken för alla intresserade, och betalväggarna på samtliga Relevance Communication Nordic AB sajter har plockats ned.

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”Ekonomisk information är en demokratisk rättighet”, säger Fredrik Lundberg.

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Vi fokuserar istället på en datadriven teknikplattform som erbjuder personaliserat innehåll.

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”Detta innebär att du får läsa det du gillar, och om du visar intresse får du fler relevanta artiklar”, säger Fredrik Lundberg.

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Relevance Communication har tre huvudsajter

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Framtidsutsikter

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Vi är stolta över att redan ha överträffat föregående årsomsättning under de första tre kvartalen, samtidigt som vi upprätthåller ett positivt EBITDA-resultat.

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”Vi lever upp till vår målsättning att ha stark tillväxt och samtidigt kunna visa på svarta siffror före avskrivningar”, säger Fredrik Lundberg.

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Läs även: Börs-vd och deckarförfattare: ”Vill erbjuda nyheter utan trösklar” (Dagens PS)

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